The brief
Shiva Spice World is a manufacturer, processor and exporter of Indian spices based in Deesa, Gujarat, working to the promise "A promise of purity and perfection". It makes turmeric, red chilli, cumin, coriander, fennel, nutmeg and clove powders under its own Jitva brand and private labels. It also trades whole spices such as cardamom, cinnamon, black pepper and senna leaves.
The challenge
Shiva Spice World sells to three audiences at once: home cooks looking for a trusted brand, retailers looking for consumer packs, and bulk buyers looking for private labelling. Spices are a crowded search category, so the spice manufacturer website also had to rank for everyday terms such as "turmeric powder" and "haldi powder" in both English and Hindi.
Our approach
We designed a vivid, appetising custom WordPress theme in which colour does the work: bowls of ground spices run across every page header. Each spice has its own product page with origin notes, uses and health benefits. The homepage slider targets both English and Hindi product names (for example, "Buy Dhaniya Powder" and "Buy Laung Powder"). A dedicated Our Brand page presents the Jitva consumer range, while separate sections cover manufactured and traded products for bulk buyers.
What we delivered
- Custom WordPress theme with a bold, spice-coloured visual system
- Product pages for nine manufactured spice powders and whole turmeric
- Our Brand page for the Jitva consumer range and private labelling
- Trade products section for whole spices sourced for bulk buyers
- "Why Shiva Spice World" trust section and an inquiry form
- Blog and English and Hindi keyword targeting for search visibility
The outcome
Shiva Spice World now has a website that sells the flavour as well as the facts. It serves home cooks, retailers and private-label buyers from one brand, and gives each a clear way to get in touch. Want a spice manufacturer website that stands out? Talk to our team.
